Carnival is one of Globo's most intense operational periods, and Globeleza is one of its icons. During the coverage, the audiovisual teams work at a practically uninterrupted pace. Known for its operational rigor and care for its professionals, the broadcaster offered well-being activations at Globeleza, such as shiatsu and massage sessions, so its teams could recharge amid the operation.
The challenge was enabling these breaks without creating waiting time and without pulling professionals away from the coverage. To do so, Globo used Meu Atendimento Virtual, by Mupi Systems: professionals joined the digital queue in advance, kept working normally, and received a WhatsApp message when their turn arrived, directing them to the activation.
The initiative reflects Globo's commitment to high performance and, at the same time, to the health and well-being of its employees, bringing to Carnival the same standard of excellence that marks all of its operations.
Project Information
Client:
Globo
Duration:
Event season
Category:
Events
Solution:
Meu Atendimento Virtual
Organize access for Globo's internal teams to the well-being activations at Globeleza, during the Carnival operation, eliminating waiting time and idle time, without pulling professionals away from the coverage.
1. Coverage at an uninterrupted pace
During Carnival, Globo's audiovisual teams operate at high intensity and cannot stand around waiting in a line. With Meu Atendimento Virtual, professionals joined the digital queue well before their turn and stayed in the coverage, confident they would be notified at the right moment.
2. Notification at the right moment
When their turn arrived, professionals received a WhatsApp message and went straight to the activation location, had their session, and returned to work. The flow eliminated on-site waiting and idle time, respecting the dynamics of the Carnival operation.
3. Ensuring service quality
To ensure the initiative's effectiveness, a satisfaction survey was implemented alongside the service, making it possible to evaluate the activations and maintain the quality standard expected by Globo.
Main Platform
Meu Atendimento Virtual - Queue Management
Features
Advance Digital Queue
WhatsApp Notifications
Satisfaction Survey
The Globeleza operation combined time-management efficiency and care for people, ensuring every break happened at the right time and without impact on the coverage.
Zero Idle Time
Professionals notified at the exact moment, without waiting in physical lines
Coverage Preserved
Teams kept working normally while waiting for their turn
Well-Being Integrated
Quality breaks fitted into Carnival's intense routine
Quality Evaluated
Satisfaction survey ensuring service effectiveness
Conclusion
The Globo case at Globeleza shows how queue management technology can go beyond public service and serve the care for people. The initiative reflects Globo's seriousness about operational efficiency and its teams' well-being, and Meu Atendimento Virtual ensured every break happened at the right time, without waiting and without impact on the Carnival operation.
Main Challenges
Coverage at an uninterrupted pace
Teams in intense operation, with no time to wait in lines
Notification at the right moment
WhatsApp alert when each professional's turn arrives
Ensuring service quality
Satisfaction survey to evaluate the services provided
Organize queues with no waiting time
Get to know Meu Atendimento Virtual and bring smart queue management to your operation or event.